The Logistics Laboratory


Case studies

CO³ is not only  coordinating and exchanging knowledge to develop a number of business models, a solution toolbox and a legal framework for horizontal collaboration, but a significant objective is also to apply and validate these building blocks into practice and gain valid market feedback for further improvements.

It is the intention of the “logistics laboratory” to implement at least four different case studies of horizontal collaboration and freight flow bundling. The case studies will have increasing levels of complexity and should benefit large multinational shippers as well as local SMEs in different European regions and industry sectors.

Ideally, the case studies should be able to demonstrate the economic, societal as well as environmental benefits of horizontal collaboration.

Case study 1: Road transport partnership between 2 or more shippers: the first application activity will be the creation of a horizontal partnership between 2 shippers for bundling of international European road transport. The goal is to increase capacity utilization and reduce the number of vehicles on a selected European trade lane. This should improve at the same time the logistics cost, service level and sustainability for the participating shippers. Closed

Case study 2: Multimodal transport partnership between 2 or more shippers: the second test application will create a multimodal partnership between multiple shippers (preferably more than 2); bringing together a large enough volume to set up a dedicated international railway or short sea shipping corridor between two European regions. This application will demonstrate the potential for modal shift through freight flow bundling. Closed 

Case study 3: Retail distribution partnership between 2 or more shippers: The third and more complex application will create a horizontal partnership for the daily distribution of fast moving consumer goods towards national retail channels and points of sales. At least two shippers will be involved in this implementation. To enable transport bundling, this case study may involve cross-docking as well as physical bundling of inventories in a shared distribution center. This application will demonstrate the potential for vehicle fill rate increase and carbon footprint reduction in FMCG distribution. A particular complexity of this application project in comparison with the previous ones is that it will require more advanced ICT instruments to enable real-time collaborative order scheduling, trip management and gain sharing, in line with strict FMCG time windows. If you want to participate in the case study, click here to contact the consortium.

Case study 4: Horizontal cluster for warehousing and value added logistics: The fourth and most ambitious case study will try to set up a horizontal partnership for warehousing, value added logistics (e.g. design, packaging) and international distribution for multiple shippers that are active in the same sector. By deliberately bringing together all related supply chain actors and processes (designers, manufacturers, packagers, transport providers, sheltered workers) under 1 collaborative umbrella and in 1 geographical location, cluster effects and economies of scale should be demonstrable in terms of logistic cost, effectiveness and sustainability. Moreover, the intention is to test whether these initial synergies and growth effects in logistics can lead to the creation of additional synergies in non-logistical business domains such as product design, marketing, quality control and branding, training and education, etc. Ideally in this case, logistical bundling effects should lead to sustainable job creation and added value in a regional economy. If you want to participate in the case study, click here to contact the consortium.

In addition to these 4 case studies, the “logistics laboratory” will test a number of software components which can be considered as critical success factors for horizontal collaboration. Examples are a web based matchmaking platforms, GIS tools for transport flow analysis and visualization, Total Logistics Cost calculators and a “Cross Supply Chain Cockpit ®” for order flow synchronization.